Doing Business Gently: Business Clarity and Personal Branding for Women with Online Service Based Businesses
Business Clarity, Alignment & Personal Branding for Women. ** Do you ever wonder if there is a different way to do business? ** Have you ever felt like something was wrong with you because your business feels so hard? ** Or have you ever asked yourself, shouldn’t I know what I want to be when I grow up by now? Maybe you’re a massive introvert, shy, or considered an HSP, a highly sensitive person, or maybe you feel like you’ve never really fit into what and who the standard online business coaching says you need to be in your business. Does any of this sound familiar? I’m raising my hand as a founding member of that club. Welcome fellow misfit. Hey there. I’m Marta Goertzen, host of the Doing Business Gently podcast. If your business feels hard and nowhere near gentle, I’m glad you are here. This is a safe place where we will be talking about: ** Life business integration, and we approach that idea of integration through creating an aligned business that fits you, your values and priorities, your personality, and the current season of life you are currently in. ** We also do that by talking about finding business clarity so that you’re not constantly second guessing every decision that you make in your business. ** And maybe even more importantly, we are going to talk about working from a habit and a place of rest. ** From time to time, we’re also going to ask the question, where does our faith fit into our entrepreneurial journey as we are creating a gentle business? If you are ready for tips, ideas, resources, and engaging conversations on developing healthy business habits and routines to help you uncover, or maybe remember your entrepreneurial identity, build a strong personal brand that grows with you and how to build a business based on your values and priorities, you are in the right place. The goal of this podcast is to help women just like you develop online businesses that honors your need for rest, create a flexible and agile business that fits the current season of life you are in and the space to figure it all out. Welcome to Doing Business Gently. >>Website: https://SelahStudios.co >> IG: https://Instagram.com/martagoertzen >> FB: https://Facebook.com/selahstudiosco >> Pinterest: https://Pinterest.com/selahstudiosco
Episodes

Wednesday Mar 13, 2024
Wednesday Mar 13, 2024
Are you tired of the toxic hustle and overwhelm that often accompanies the entrepreneurial journey?
It's time to adopt a Selah mindset, a deliberate practice of stepping away from busyness to work from a place of rest and intention.
In this episode of The Selah Entrepreneur podcast, I’m sharing what toxic hustle is, how to recognize it in your life, its impact on mental and emotional health, as well as practical steps to break free from its cycle.
As we navigate the world of entrepreneurship, it's crucial to create intentional moments of pausing and reflecting so that we can work proactively instead of reactively.Remember, it's possible to move from toxic hustle to intentional, purposeful work. You can start your journey of learning to work from rest by listening to today’s episode.
Links & Resources:
Episode: You Need a Simple Weekly Business Examen & Review Practice
Episode Post & Transcript: https://SelahStudios.co/43
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Let's Connect:
Instagram: https://instagram.com/martagoertzen
Facebook: https://Facebook.com/selahstudiosco
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Are you ready to find clarity for your business and website? I’d love to help:
>> THE SELAH ENTREPRENEUR JOURNAL: Are you ready to break free from toxic hustle and infuse intention and rest into your entrepreneurial journey? The Selah Entrepreneur Journal is a quarterly magazine style journal for Christian Women Entrepreneurs who are ready to develop their own pause and reflect routines -- https://SelahStudios.co/journal
>> BUSINESS CLARITY COACHING: Have you lost your confidence in who you are as a business owner? Have you lost sight of your business dreams and goals? Let’s get you back on track with personalized coaching support and tools Business -- https://SelahStudios.co/breakthrough
>> SELAH SOCIETY MASTERMIND: Do you often feel that running your online business often is a lonely adventure? That’s probably not what you imagined when you started your business. Well, I’ve got good news for you, it doesn’t have to be. And it shouldn’t. The Selah Society Mastermind is for you if you are looking for support on your business clarity journey and want to support others in return. -- https://SelahStudios.co/mastermind

Wednesday Mar 06, 2024
Wednesday Mar 06, 2024
Are you feeling stuck in your business clarity journey?
In this episode of The Selah Entrepreneur podcast, I’m addressing 4 common blocks I see in myself, and my clients, that can obstruct your path to clarity.
From managing information overload to the importance of community support, we explore practical solutions to remove these barriers. We delve into the power of simplicity, the impact of doing business alone, and the significance of implementing pause and reflect routines into your business.
Plus, I’m excited to share a special new project, The Selah Entrepreneur Journal Bundle, specially designed for Christian women entrepreneurs to help them add strategic pause and reflect routines into their lives and businesses.
Tune in to learn about these 4 blocks and what to do about them in your so you can get back on track.
Links & Resources:
Episode: You Need a Simple Weekly Business Examen & Review Practice
Episode Post & Transcript: https://SelahStudios.co/42
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Let's Connect:
Instagram: https://instagram.com/martagoertzen
Facebook: https://Facebook.com/selahstudiosco
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Are you ready to find clarity for your business and website? I’d love to help:
>> THE SELAH ENTREPRENEUR BUNDLE: A quarterly mini-retreat and journal bundle for Christian Women Entrepreneurs develop their own pause and reflect routines -- https://SelahStudios.co/journal
>> BUSINESS CLARITY COACHING: Have you lost your confidence in who you are as a business owner? Have you lost sight of your business dreams and goals? Let’s get you back on track with personalized coaching support and tools Business -- https://SelahStudios.co/breakthrough
>> SELAH SOCIETY MASTERMIND: Do you often feel that running your online business often is a lonely adventure? That’s probably not what you imagined when you started your business. Well, I’ve got good news for you, it doesn’t have to be. And it shouldn’t. The Selah Society Mastermind is for you if you are looking for support on your business clarity journey and want to support others in return. -- https://SelahStudios.co/mastermind

Wednesday Feb 28, 2024
Wednesday Feb 28, 2024
🎙️ Are you feeling stressed and overwhelmed by your business clarity journey?
Take a deep breath, because finding clarity is a journey, not an instant fix. In this episode, I share my own struggles, breakthroughs, and key lessons learned to help you navigate the ups and downs of your business clarity journey.
Join me in this episode, where we explore the source of that stress and some actionable insights and practical advice for women navigating their entrepreneurial path.
Discover how to find clarity at your own pace and build a sustainable business you love.
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Links & Resources:
Episode: Mini-Retreats: 3 Reasons You Need to Schedule Regular Breaks From Your Business
Episode: The PACE Method(TM) to Business Clarity
Episode: There's Beauty to Be Found in the Messy Middle of the Business Clarity Journey.
Episode Post & Transcript: https://SelahStudios.co/41
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Let's Connect:
Instagram: https://instagram.com/martagoertzen
Facebook: https://Facebook.com/selahstudiosco
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Are you ready to find clarity for your business and website? I’d love to help:
>> DO YOU KNOW YOUR BUSINESS PERSONALITY?: We all do it. We try to fit the expectations and advice of others. Ready to stop doing that?? Take the Business Personality Quiz and take an important first step to discovering (or remembering) who YOU are in your business. Take the quiz at https://SelahStudios.co/bp-quiz
>> BUSINESS CLARITY COACHING: Have you lost your confidence in who you are as a business owner? Have you lost sight of your business dreams and goals? Let’s get you back on track with personalized coaching support and tools Business -- https://SelahStudios.co/breakthrough
>> SELAH SOCIETY MASTERMIND: Do you often feel that running your online business often is a lonely adventure? That’s probably not what you imagined when you started your business. Well, I’ve got good news for you, it doesn’t have to be. And it shouldn’t. The Selah Society Mastermind is for you if you are looking for support on your business clarity journey and want to support others in return. -- https://SelahStudios.co/mastermind

Wednesday Feb 21, 2024
Wednesday Feb 21, 2024
🌟 Are you a multi-passionate entrepreneur struggling to find clarity and direction in your business? 🌟
Join me in this episode as I share 3 questions that may not be so helpful for you, the multi-passionate entrepreneur as you seek the clarity and direction you are longing for in your life and business.
Key Takeaways:
- I’m sharing my personal experience as a multi-passionate entrepreneur and the struggles I faced in finding clarity and direction in my business.
- Learn how to turn basic questions, such as describing your ideal day and reflecting on childhood dreams, and the often confusing results of personality tests into questions to help you understand your entrepreneurial style and find clarity.
- Discover the power of asking better and deeper questions and pulling out common themes and recurring words to gain insights into your entrepreneurial journey.
Join me in this insightful journey of discovery and let's navigate the challenges of being a multi-passionate entrepreneur together.
Don't miss out on the valuable tips shared in this episode!✨
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Links & Resources:
Episode Post & Transcript: https://SelahStudios.co/40
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Let's Connect:
Instagram: https://instagram.com/martagoertzen
Facebook: https://Facebook.com/selahstudiosco
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Are you ready to find clarity for your business and website? I’d love to help:
>> DO YOU KNOW YOUR BUSINESS PERSONALITY?: We all do it. We try to fit the expectations and advice of others. Ready to stop doing that?? Take the Business Personality Quiz and take an important first step to discovering (or remembering) who YOU are in your business. Take the quiz at https://SelahStudios.co/bp-quiz
>> BUSINESS & WEBSITE CLARITY COACHING: Feeling Confused About ALLLL Your Ideas?? Let’s work together to clear up your confusion and create a simple and sustainable business or website plan that excites you! – https://selahstudios.co/business-and-website-coaching/
>> SELAH SOCIETY MASTERMIND: Do you often feel that running your online business often is a lonely adventure? That’s probably not what you imagined when you started your business. Well, I’ve got good news for you, it doesn’t have to be. And it shouldn’t. The Selah Society Mastermind is for you if you are looking for support on your business clarity journey and want to support others in return. -- https://SelahStudios.co/mastermind

Wednesday Feb 14, 2024
Wednesday Feb 14, 2024
Have you ever felt stuck in the "messy middle" of your business journey?
In this episode I’m sharing a recent experience where one of my morning walks with my dog, Mochi, inspired me in my business.
I’m sharing how our winter storms changed the trails we were exploring were a reflection of the journey of entrepreneurship. I’m sharing my perspective on finding beauty in unexpected places during the messy middle.
This is a topic I can get excited about, you may notice that as you listen in :). But I know that if you keep moving forward and trust, that you will find beauty on the other side. The struggle to find the answers you are looking for is worth it!
Here are some of the key takeaways from today’s episode:
The importance of taking action in your clarity journey. Clarity comes through action, not just thoughts.
Understanding the delays in clarity and how they serve you in preparing for your vision.
Embracing the decision-making process and having faith in your next steps.
Recognizing the beauty and growth that emerges from navigating the messy middle of your business journey.
Realizing the value of the clarity journey despite the challenges.
Ready to embark on your own journey of discovery alongside Marta? Don't miss out on the latest episode.
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Links & Resources:
Episode 17: Thoughts From the Trail - It's Okay to Ask For What You Need
Episode Post & Transcript: Click Here
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Let's Connect:
Instagram: https://instagram.com/martagoertzen
Facebook: https://Facebook.com/selahstudiosco
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Are you ready to find clarity for your business and website? I’d love to help:
>> ARE YOU TRYING TO BE SOMEONE YOUR NOT IN YOUR BUSINESS?: We all do it. We try to fit the expectations and advice of others. Ready to stop doing that?? Take the Business Personality Quiz and take an important first step to discovering (or remembering) who YOU are in your business. Take the quiz at https://SelahStudios.co/bp-quiz
>> BUSINESS CLARITY COACHING: Have you lost your confidence in who you are as a business owner? Have you lost sight of your business dreams and goals? Let’s get you back on track with personalized coaching support and tools Business -- https://SelahStudios.co/breakthrough
>> SELAH SOCIETY MASTERMIND: Do you often feel that running your online business often is a lonely adventure? That’s probably not what you imagined when you started your business. Well, I’ve got good news for you, it doesn’t have to be. And it shouldn’t. The Selah Society Mastermind is for you if you are looking for support on your business clarity journey and want to support others in return. -- https://SelahStudios.co/mastermind

Wednesday Feb 07, 2024
Wednesday Feb 07, 2024
In this episode of "The Selah Entrepreneur," your host, Marta Goertzen, shares why there are some stages of our entrepreneurial journey the WHY is not as important as we think it is.
5 Keys You'll Learn:
1. The Two Stages of Business: Marta discusses the different phases of business and why understanding the why behind your business is more important at certain points.
2. Finding Your Why: Learn how to identify the reasons and motivations that led you to start your business.
3. Uncovering Your Why: Understand how your why can evolve as your business grows and changes.
4. The Role of Clarity and Vision: Discover how clarity and vision are intertwined with understanding your why.
5. Taking Action: Learn how taking action and asking deeper questions can help uncover your why and lead to business growth.
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Let's Connect:
Instagram: https://instagram.com/martagoertzen
Facebook: https://Facebook.com/selahstudiosco
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Are you ready to find clarity for your business and website? I’d love to help:
>> ARE YOU TRYING TO BE SOMEONE YOUR NOT IN YOUR BUSINESS?: We all do it. We try to fit the expectations and advice of others. Ready to stop doing that?? Take the Business Personality Quiz and take an important first step to discovering (or remembering) who YOU are in your business. Take the quiz at https://SelahStudios.co/bp-quiz
>> BUSINESS CLARITY COACHING: Have you lost your confidence in who you are as a business owner? Have you lost sight of your business dreams and goals? Let’s get you back on track with personalized coaching support and tools Business -- https://SelahStudios.co/breakthrough
>> SELAH SOCIETY MASTERMIND: Do you often feel that running your online business often is a lonely adventure? That’s probably not what you imagined when you started your business. Well, I’ve got good news for you, it doesn’t have to be. And it shouldn’t. The Selah Society Mastermind is for you if you are looking for support on your business clarity journey and want to support others in return. -- https://SelahStudios.co/mastermind

Wednesday Jan 31, 2024
Wednesday Jan 31, 2024
As we navigate through the challenges and opportunities of running an online business, it's essential to take moments to pause, reflect, and find the clarity we need to move forward. In the latest episode I’m sharing two simple questions you can ask when you feel stuck in your business.
The episode explores the significance of taking intentional rest breaks and the various forms of rest that are essential for our mental, emotional, and physical rejuvenation. I’m encouraging you to examine the type of rest they need and give you a few practical strategies for incorporating rest into your daily schedules.
We are also looking at the idea of taking action when feeling stuck. Because clarity, and getting unstuck comes from taking action, not just thinking about it. I’m sharing what happened to me recently and how taking small action steps helped me regain momentum and move forward in my business.
Listen in to gain clarity and inspiration for your entrepreneurial journey. And make sure you take a moment to pause, reflect, and consider how you can incorporate intentional rest and productive action into your business journey.
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Resources:
Read the Transcript Here: https://SelahStudios.co/37
Business Clarity Breakthrough Coaching Program: https://SelahStudios.co/breakthrough
Episode 19 - Rest Is An Action Step: https://SelahStudios.co/19
Episode 2 - 6 Steps to Get Unstuck and Find Clarity and Direction For You an Your Business: https://SelahStudios.co/2
Episode 11- What Type of Rest Do You need: https://SelahStudios.co/11
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Let's Connect:
Instagram: https://instagram.com/martagoertzen
Facebook: https://Facebook.com/selahstudiosco
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Are you ready to find clarity for your business and website? I’d love to help:
>> ARE YOU TRYING TO BE SOMEONE YOUR NOT IN YOUR BUSINESS?: We all do it. We try to fit the expectations and advice of others. Ready to stop doing that?? Take the Business Personality Quiz and take an important first step to discovering (or remembering) who YOU are in your business. Take the quiz at https://SelahStudios.co/bp-quiz
>> BUSINESS CLARITY COACHING: Have you lost your confidence in who you are as a business owner? Have you lost sight of your business dreams and goals? Let’s get you back on track with personalized coaching support and tools Business -- https://SelahStudios.co/breakthrough
>> SELAH SOCIETY MASTERMIND: Do you often feel that running your online business often is a lonely adventure? That’s probably not what you imagined when you started your business. Well, I’ve got good news for you, it doesn’t have to be. And it shouldn’t. The Selah Society Mastermind is for you if you are looking for support on your business clarity journey and want to support others in return. -- https://SelahStudios.co/mastermind

Wednesday Jan 24, 2024
Wednesday Jan 24, 2024
Are you feeling trapped between the business you have and the dream, and potential, of what your business could be?
Have you ever felt stuck in your business, unsure of the next steps to take or the direction to go? If so, you're not alone. Many entrepreneurs, especially women over 50, experience periods of uncertainty and longing for clarity in their business journey.
In this episode of The Selah Entrepreneur podcast, I’m sharing some of my own experiences and what I’ve learned as I continue to navigate the journey of clarity in business.
If you have ever felt confused and wondered…
My business is a gift, and an answer to prayer, and iI don't want to take it for granted. But why am I struggling with what my next steps should be? Why do I feel so stuck? Am I being ungrateful?
It’s time to pivot my business and uplevel my services, but boy does that feel risky.
I’m longing for a change but can’t express yet where this desire of change is coming from and what exactly that change needs to be. I just keep hearing myself say, “Something has to change, this isn’t working.”
I don’t know how to market my business, make plans about my business and the thought of “putting myself out there” for work that I know longer enjoy… there’s no motivation there, only confusion and dread.
You are not alone and these questions are actually good! They mean you are ready to do the work it takes to find your clarity and grow as an entrepreneur.
But what do you do until you have that clarity?
FIRST don’t give up
SECOND know that you are not alone in this “stuckness”
THIRD take a moment to pause, take a deep breath, and just be.
Learning to pause and not race to the next thing is huge and is one of the first things I suggest you learn in your clarity journey.
So, what steps should you take to find clarity and stop feeling trapped?
Get real about a few things. Does that answer surprise you?
You are different from the person who started her business a couple of years ago. You have changed, you have grown, you have learned things! But, your business hasn’t kept up.
You are not 30 anymore! Your needs are different, your family dynamics are different, your health may be different. All of these issues and needs need to be taken into consideration even though you may resist it!
You CAN dream (you are allowed and should want to) about a different type of business. If you are dreaming about something different and it’s a thought that won’t leave you, this is something to pay attention to. Don’t ignore it.
If you're feeling the pull for change in your business, this episode is for you. When you find your clarity it leads to a newfound confidence, hope, and excitement about the potential of your business.
I’m also sharing with you about my Business Clarity Breakthrough Coaching Program, designed to help entrepreneurial women, just like you, identify your next steps and unlock your business's true potential.
Listen in or read the transcript (link below) to gain valuable insights and strategies for finding clarity in your business journey.
Remember, being stuck is a sign of growth, and there's always a way to move forward. If you're ready to embark on your own business clarity journey, don't hesitate to reach out and explore the Business Clarity Breakthrough Coaching Program.
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Resources:
Read the Transcript Here: https://SelahStudios.co/36
Business Clarity Breakthrough Coaching Program: https://SelahStudios.co/breakthrough
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Let's Connect:
Instagram: https://instagram.com/martagoertzen
Facebook: https://Facebook.com/selahstudiosco
*******
Are you ready to find clarity for your business and website? I’d love to help:
>> ARE YOU TRYING TO BE SOMEONE YOUR NOT IN YOUR BUSINESS?: We all do it. We try to fit the expectations and advice of others. Ready to stop doing that?? Take the Business Personality Quiz and take an important first step to discovering (or remembering) who YOU are in your business. Take the quiz at https://SelahStudios.co/bp-quiz
>> BUSINESS CLARITY COACHING: Have you lost your confidence in who you are as a business owner? Have you lost sight of your business dreams and goals? Let’s get you back on track with personalized coaching support and tools Business -- https://SelahStudios.co/breakthrough
>> SELAH SOCIETY MASTERMIND: Do you often feel that running your online business often is a lonely adventure? That’s probably not what you imagined when you started your business. Well, I’ve got good news for you, it doesn’t have to be. And it shouldn’t. The Selah Society Mastermind is for you if you are looking for support on your business clarity journey and want to support others in return. -- https://SelahStudios.co/mastermind

Wednesday Jan 17, 2024
Wednesday Jan 17, 2024
In this episode, I'm sharing the questions I'm consider as I decide on my gentle business goals for this quarter and year.
This is a thought-provoking episode that challenges you to look beyond the surface of goal-setting and consider the deeper significance of the goals you are setting for a gentle approach to your business.
If you've been struggling with setting effective and meaningful goals for your business, this episode is a must-listen.
Here are a few key takeaways from this episode:
1. Align your goals with your core values - Ensure that your goals resonate with your beliefs and character traits, and reflect who you want to be in your business.
2. Incorporate faith in goal setting - Let your faith guide your goals, and see how it can provide support and direction in your business journey.
3. Embrace intentional planning - Set proactive and intentional business goals that move you forward, and help you steward your calling, skills, and talents effectively.
4. Know WHY you chose each goal - Knowing your why will help you when the road gets bumpy and will motivate you to keep moving forward.
Tune in to the full episode to gain insights on setting impactful and purpose-driven goals for your business.
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Resources:
Read the Transcript Here: https://SelahStudios.co/35
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Let's Connect:
Instagram: https://instagram.com/martagoertzen
Facebook: https://Facebook.com/selahstudiosco
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Are you ready to find clarity for your business and website? I’d love to help:
>> ARE YOU TRYING TO BE SOMEONE YOUR NOT IN YOUR BUSINESS?: We all do it. We try to fit the expectations and advice of others. Ready to stop doing that?? Take the Business Personality Quiz and take an important first step to discovering (or remembering) who YOU are in your business. Take the quiz at https://SelahStudios.co/bp-quiz
>> BUSINESS CLARITY COACHING: Have you lost your confidence in who you are as a business owner? Have you lost sight of your business dreams and goals? Let’s get you back on track with personalized coaching support and tools Business -- https://SelahStudios.co/breakthrough
>> SELAH SOCIETY MASTERMIND: Do you often feel that running your online business often is a lonely adventure? That’s probably not what you imagined when you started your business. Well, I’ve got good news for you, it doesn’t have to be. And it shouldn’t. The Selah Society Mastermind is for you if you are looking for support on your business clarity journey and want to support others in return. -- https://SelahStudios.co/mastermind

Wednesday Jan 10, 2024
Wednesday Jan 10, 2024
Let’s Explore the Idea of a Gentler Approach to Business in the New Year
In this episode we are taking a look at what it means to have a gentle and sustainable business that fits you well and doesn’t burn you out. I’m sharing 5 practical steps for creating a business that aligns with your values and supports your life.
If you're feeling overwhelmed or unsure about how to approach your business in the new year, this episode is for you.
Ready to create a business that fits around your life and aligns with your values? Then listen in. My goal is to empower you to embrace a gentler and more sustainable approach to business, helping you make intentional decisions and create a business that serves as a gift rather than a burden.
Here are the 5 Ways You'll Learn:
The importance of cultivating a Selah mindset, pausing, and reflecting in your business.
Unveiling the power of business clarity and how it can bring confidence and direction to your entrepreneurial journey.
Implementing reflect and review routines for a proactive approach to your business.
Embracing your unique entrepreneurial identity and showing up authentically in your business.
The art of simplifying your business and focusing on what truly matters for your clients.
If you're ready to take the next step in creating a gentle and sustainable business, we invite you to listen to the full episode and reflect on how you can incorporate these principles into your own entrepreneurial journey.
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Resources:
Read the Transcript Here: https://SelahStudios.co/34
Episode: Do You Know What Season of Growth You Are In?
Episode: You Are More Than A Template! Do You Know How Unique You Are?
Business Coaching: Selah Society Mastermind
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Let's Connect:
Instagram: https://instagram.com/martagoertzen
Facebook: https://Facebook.com/selahstudiosco
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Are you ready to find clarity for your business and website? I’d love to help:
>> ARE YOU TRYING TO BE SOMEONE YOUR NOT IN YOUR BUSINESS?: We all do it. We try to fit the expectations and advice of others. Ready to stop doing that?? Take the Business Personality Quiz and take an important first step to discovering (or remembering) who YOU are in your business. Take the quiz at https://SelahStudios.co/bp-quiz
>> BUSINESS CLARITY COACHING: Have you lost your confidence in who you are as a business owner? Have you lost sight of your business dreams and goals? Let’s get you back on track with personalized coaching support and tools Business -- https://SelahStudios.co/breakthrough
>> SELAH SOCIETY MASTERMIND: Do you often feel that running your online business often is a lonely adventure? That’s probably not what you imagined when you started your business. Well, I’ve got good news for you, it doesn’t have to be. And it shouldn’t. The Selah Society Mastermind is for you if you are looking for support on your business clarity journey and want to support others in return. -- https://SelahStudios.co/mastermind